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レポート概要
| Mordor Intelligence社の本調査資料では、世界の発酵飲料市場規模が、予測期間中（2023年〜2028年）にCAGR4.5%で拡大すると展望しています。本資料は、発酵飲料の世界市場について調査を行い、市場の現状や動向をまとめています。イントロダクション、調査手法、エグゼクティブサマリー、市場動向、種類別（アルコール飲料、ノンアルコール飲料）分析、流通チャネル別（オントレード、オフトレード）分析、地域別（アメリカ、カナダ、メキシコ、ドイツ、イギリス、フランス、ロシア、イタリア、スペイン、インド、中国、日本、オーストラリア、ブラジル、アルゼンチン、南アフリカ、サウジアラビア）分析、競争状況、市場機会・将来の動向、新型コロナウイルス感染症の影響など、以下の項目を掲載しています。また、主要参入企業として、Paine Schwartz Partners (Suja Life LLC)、Anheuser-Busch InBev、Nestle SA、Groupe Danone SA、Yakult Honsha Co. Ltd、The Boston Beer Company、GTs Living Food、Bright Food (Group) Co. Limited、Schreiber Foods Inc.、Bio-tiful Dairy Ltdなどの情報を含んでいます。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・市場動向 ・世界の発酵飲料市場規模：種類別 - アルコール飲料の市場規模 - ノンアルコール飲料の市場規模 ・世界の発酵飲料市場規模：流通チャネル別 - オントレードチャネルの市場規模 - オフトレードチャネルの市場規模 ・世界の発酵飲料市場規模：地域別 - 北米の発酵飲料市場規模 アメリカの発酵飲料市場規模 カナダの発酵飲料市場規模 メキシコの発酵飲料市場規模 … - ヨーロッパの発酵飲料市場規模 イギリスの発酵飲料市場規模 フランスの発酵飲料市場規模 イタリアの発酵飲料市場規模 … - アジア太平洋の発酵飲料市場規模 中国の発酵飲料市場規模 インドの発酵飲料市場規模 日本の発酵飲料市場規模 … - 南米/中東の発酵飲料市場規模 ブラジルの発酵飲料市場規模 アルゼンチンの発酵飲料市場規模 南アフリカの発酵飲料市場規模 … - その他地域の発酵飲料市場規模 ・競争状況 ・市場機会・将来の動向 ・新型コロナウイルス感染症の影響 |
The fermented drinks market is expected to record a CAGR of 4.5% during the forecast period (2023 – 2028).
The global pandemic scenario raised through COVID-19 impacted the market by knowing the health benefits of various fermented drinks, such as probiotic ones. Due to its increased demand, it has created an opportunity for fermented drink products. This is primarily due to increased health awareness and concern for maintaining immunity and thus health well-being.
Consumer preference for healthy hydration has been a crucial factor in driving the growth of the market. Increased health consciousness among consumers has led to the demand for functional beverages. Consumers’ changing preference for plant-based food, such as fermented fruit juices, proteins, and cereal-based drinks, is expected to drive the market worldwide. The fermented beverages sector, especially in regions like the Asia-Pacific region, is on the verge of a boom due to its health and wellness properties, from gut health to immunity boosting, which the consumers are looking out for.
Fermented Drinks Market Trends
Rising Demand for Probiotic and Prebiotic Food and Beverages
The consumer preference for natural and pure products with probiotics is increasing drastically, especially in the wake of COVID-19. It is majorly driven by the inflated demand for convenient digestive supplements. With the option of multiple flavors, consumers now have the benefits of probiotics clubbed with their favorite flavors, which act as a refreshing and revitalizing drink to them rather than being considered medicine. With the ever-rising demand for healthier food products, the manufacturers got a platform to research and develop the most suitable alternatives to conventional products. The paradigm shift of consumers toward healthier food products has also transformed a mass population to turn vegan. Thus, leading the way for innovative dairy-free probiotic fermented drinks.
Asia-Pacific is Projected to Be the Fastest Growing Market
The Asia-Pacific fermented drinks market is driven by the increasing awareness and growing interest in a healthy diet, development in technology, media influence, and consumer demand. The rising awareness of fermented drinks in China and India is expected to further boost the market studied in the region. In China, the growing demand for fermented dairy products, such as Liberte Kefir is likely to support the market growth in the upcoming years. The innovations in the retail chain with new formulations help differentiate the brands and corresponding products. In Southeast Asia, key players in fermented alcoholic beverages, such as Heineken, Carlsberg, and Kirin are aggressively expanding by acquiring dominant domestic brands and each other. For instance, in 2021, Carlsberg disclosed they had acquired the brand rights for American craft brewing giant Brooklyn Brewery across their Asian markets.
Fermented Drinks Market Competitor Analysis
The fermented drinks market is a fragmented market dominated by leading players such as Nestle, Danone, and Anheuser-Busch InBev. Some of the other prominent players include Suja Life LLC, PepsiCo Kevita, and Bright Food (Group) Co. Limited among others. Competition levels have recently increased due to the influx of small-scale and domestic players in the fermented beverage industry. The development of new products to enhance the product portfolio and capture the untapped markets has led to the growth of the global fermented drinks market.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Deliverables and Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Type
5.1.1 Alcoholic Beverages
5.1.2 Non-Alcoholic Beverages
5.1.2.1 Kombucha
5.1.2.2 Kefir
5.1.2.3 Others
5.2 By Distribution Channel
5.2.1 On-Trade
5.2.2 Off-Trade
5.2.2.1 Supermarket/Hypermarket
5.2.2.2 Convenience Store
5.2.2.3 Specialty Stores
5.2.2.4 Others
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Russia
5.3.2.5 Italy
5.3.2.6 Spain
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 India
5.3.3.2 China
5.3.3.3 Japan
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle-East
5.3.5.1 South Africa
5.3.5.2 Saudi Arabia
5.3.5.3 Rest of Middle East & Africa
6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Paine Schwartz Partners (Suja Life LLC)
6.4.2 Anheuser-Busch InBev
6.4.3 Nestle SA
6.4.4 Groupe Danone SA
6.4.5 Yakult Honsha Co. Ltd
6.4.6 The Boston Beer Company
6.4.7 GTs Living Food
6.4.8 Bright Food (Group) Co. Limited
6.4.9 Schreiber Foods Inc.
6.4.10 Bio-tiful Dairy Ltd
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 IMPACT OF COVID-19 ON THE MARKET