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レポート概要
| IMARC社の本調査レポートでは、2022年に94億ドルであった世界のバーチャルリアリティ（VR）用ヘッドセット市場規模が、2028年までに331億ドルに拡大し、予測期間中にCAGR23.71%で成長すると予想しています。本書は、バーチャルリアリティ（VR）用ヘッドセットの世界市場を調査・分析し、序論、範囲・調査手法、エグゼクティブサマリー、イントロダクション、製品別（PC型、コンソール型、スマートフォン型、独立型）分析、材料別（プラスチック 、紙、その他）分析、エンドユーザー別（家電、医療、ゲーム・エンターテインメント、自動車、その他）分析、地域別（欧州、北米、アジア、中東・アフリカ、中南米）分析、SWOT分析（強み・弱み・機会・脅威）、バリューチェーン分析、ポーターズファイブフォース分析、価格分析、競争状況などの項目を整理しています。また、本書には、Fove Inc.、Google LLC (Alphabet Inc.)、HTC Corporation、LG Electronics Inc.、Merge Labs Inc.、Meta Platforms Inc.、Samsung Electronics Co. Ltd.、Sony Interactive Entertainment LLC (Sony Group Corporation)などの企業情報が含まれています。 ・序論 ・範囲・調査手法 ・エグゼクティブサマリー ・イントロダクション ・世界のバーチャルリアリティ（VR）用ヘッドセット市場規模：製品別 - PC型バーチャルリアリティ（VR）用ヘッドセットの市場規模 - コンソール型バーチャルリアリティ（VR）用ヘッドセットの市場規模 - スマートフォン型バーチャルリアリティ（VR）用ヘッドセットの市場規模 - 独立型バーチャルリアリティ（VR）用ヘッドセットの市場規模 ・世界のバーチャルリアリティ（VR）用ヘッドセット市場規模：材料別 - プラスチックにおける市場規模 - 紙における市場規模 - その他における市場規模 ・世界のバーチャルリアリティ（VR）用ヘッドセット市場規模：エンドユーザー別 - 家電における市場規模 - 医療における市場規模 - ゲーム・エンターテインメントにおける市場規模 - 自動車における市場規模 - その他における市場規模 ・世界のバーチャルリアリティ（VR）用ヘッドセット市場規模：地域別 - 欧州のバーチャルリアリティ（VR）用ヘッドセット市場規模 - 北米のバーチャルリアリティ（VR）用ヘッドセット市場規模 - アジアのバーチャルリアリティ（VR）用ヘッドセット市場規模 - 中東・アフリカのバーチャルリアリティ（VR）用ヘッドセット市場規模 - 中南米のバーチャルリアリティ（VR）用ヘッドセット市場規模 ・SWOT分析（強み・弱み・機会・脅威） ・バリューチェーン分析 ・ポーターズファイブフォース分析 ・価格分析 ・競争状況 |
The global virtual reality headset market size reached US$ 9.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 33.1 Billion by 2028, exhibiting a growth rate (CAGR) of 23.71% during 2023-2028. The rising awareness about virtual reality (VR) technology among the masses, increasing demand in the medical industry, and the rising adoption among gamers represent some of the key factors driving the market.
Virtual reality (VR) headset refers to a hardware device comprising an organic light-emitting diode (OLED) or liquid crystal display (LCD) screen, stereoscopic head-mounted goggles, stereo sound, and head motion monitoring tracking sensors. It is easy and convenient to use, allows users to have a three-dimensional (3D) image and 360-degree view and provides a realistic experience to users. It assists in increasing user engagement, enhancing accessibility, and improving learning and training. Besides this, it also aids in providing enjoyable experiences while improving knowledge among individuals. As a result, VR headset is widely employed in the gaming, entertainment, electronics, education, automotive, healthcare, and defense industries around the world.
Virtual Reality Headset Market Trends:
At present, the rising utilization of VR headsets in the healthcare industry as they benefit patients in communicating easily and are used to provide training to medical students in real-time through live video represents one of the key factors supporting the growth of the market. Besides this, the growing demand for VR headsets in the defense industry for virtual boot camps and combat, equipment, and battlefield training is offering a positive market outlook. Additionally, there is a rise in the need for high-quality, realistic, and clear images among the masses around the world. This, coupled with the increasing utilization of VR headsets in the gaming industry as they offer real-time experience, boost attraction and retention, and provide cutting-edge capabilities that enhance the gaming environment for the gamer, is propelling the growth of the market. Apart from this, the rising utilization of VR headsets in the education sector, as they increase student engagement with their studies, is offering lucrative growth opportunities to industry investors. Moreover, the increasing awareness about VR technology among individuals, along with its utilization in filmmaking and entertainment applications, is positively influencing the market. In addition, the growing adoption of artificial intelligence (AI) and machine learning (ML) in VR headsets is contributing to the growth of the market. Furthermore, key players are integrating several additional features, such as buttons, near-field communication (NFC) chips, and Bluetooth connectivity in the VR headsets to attract a wide consumer base, which is strengthening the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global virtual reality headset market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on product, material and end user
Product Insights:
PC Based
Console Based
Smartphone Based
Standalone
The report has provided a detailed breakup and analysis of the virtual reality headset market based on the product. This includes PC based, console based, smartphone based, and standalone. According to the report, standalone represented the largest segment.
Material Insights:
Plastic
Paper
Others
A detailed breakup and analysis of the virtual reality headset market based on the material has also been provided in the report. This includes plastic, paper, and others. According to the report, plastic accounted for the largest market share.
End-User Insights:
Consumer Electronics
Healthcare
Games and Entertainment
Automobile
Education
Real Estate
Military
A detailed breakup and analysis of the virtual reality headset market based on the end-user has also been provided in the report. This includes consumer electronics, healthcare, games and entertainment, automobile, education, real estate, and military. According to the report, games and entertainment accounted for the largest market share.
Regional Insights:
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
The report has also provided a comprehensive analysis of all the major regional markets, which include Europe, North America, Asia Pacific, the Middle East and Africa, and Latin America. According to the report, Asia Pacific was the largest market for virtual reality headset. Some of the factors driving the Asia Pacific virtual reality headset market included the rapid digitization, technological advancements in the gaming and entertainment sector, improving internet facilities, etc.
Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global virtual reality headset market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Fove Inc., Google LLC (Alphabet Inc.), HTC Corporation, LG Electronics Inc., Merge Labs Inc., Meta Platforms Inc., Samsung Electronics Co. Ltd., Sony Interactive Entertainment LLC (Sony Group Corporation), etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report:
How has the global virtual reality headset market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global virtual reality headset market?
What is the impact of each driver, restraint, and opportunity on the global virtual reality headset market?
What are the key regional markets?
Which countries represent the most attractive virtual reality headset market?
What is the breakup of the market based on the product?
Which is the most attractive product in the virtual reality headset market?
What is the breakup of the market based on the material?
Which is the most attractive material in the virtual reality headset market?
What is the breakup of the market based on the end-user?
Which is the most attractive end-user in the virtual reality headset market?
What is the competitive structure of the global virtual reality headset market?
Who are the key players/companies in the global virtual reality headset market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Virtual Reality Headset Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Product
5.5 Market Breakup by Material
5.6 Market Breakup by End-User
5.7 Market Breakup by Region
5.8 Market Forecast
6 Market Breakup by Product
6.1 PC Based
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Console Based
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Smartphone Based
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Standalone
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Material
7.1 Plastic
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Paper
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Others
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by End-User
8.1 Consumer Electronics
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Healthcare
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Games and Entertainment
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Automobile
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Education
8.5.1 Market Trends
8.5.2 Market Forecast
8.6 Real Estate
8.6.1 Market Trends
8.6.2 Market Forecast
8.7 Military
8.7.1 Market Trends
8.7.2 Market Forecast
9 Market Breakup by Region
9.1 Europe
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 North America
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Asia Pacific
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Middle East and Africa
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Latin America
9.5.1 Market Trends
9.5.2 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porter’s Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Fove Inc.
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.2 Google LLC (Alphabet Inc.)
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.2.3 SWOT Analysis
14.3.3 HTC Corporation
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.3.3 Financials
14.3.4 LG Electronics Inc.
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.4.3 Financials
14.3.4.4 SWOT Analysis
14.3.5 Merge Labs Inc.
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.6 Meta Platforms Inc.
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.6.3 Financials
14.3.6.4 SWOT Analysis
14.3.7 Samsung Electronics Co. Ltd.
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.7.3 Financials
14.3.7.4 SWOT Analysis
14.3.8 Sony Interactive Entertainment LLC (Sony Group Corporation)
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
Figure 2: Global: Virtual Reality Headset Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Virtual Reality Headset Market: Breakup by Product (in %), 2022
Figure 4: Global: Virtual Reality Headset Market: Breakup by Material (in %), 2022
Figure 5: Global: Virtual Reality Headset Market: Breakup by End-User (in %), 2022
Figure 6: Global: Virtual Reality Headset Market: Breakup by Region (in %), 2022
Figure 7: Global: Virtual Reality Headset Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 8: Global: Virtual Reality Headset Industry: SWOT Analysis
Figure 9: Global: Virtual Reality Headset Industry: Value Chain Analysis
Figure 10: Global: Virtual Reality Headset Industry: Porter’s Five Forces Analysis
Figure 11: Global: Virtual Reality Headset (PC Based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Virtual Reality Headset (PC Based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Virtual Reality Headset (Console Based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Virtual Reality Headset (Console Based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Virtual Reality Headset (Smartphone Based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Virtual Reality Headset (Smartphone Based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Virtual Reality Headset (Standalone) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Virtual Reality Headset (Standalone) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Virtual Reality Headset (Plastic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Virtual Reality Headset (Plastic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Virtual Reality Headset (Paper) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Virtual Reality Headset (Paper) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Virtual Reality Headset (Other Materials) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Virtual Reality Headset (Other Materials) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Virtual Reality Headset (Consumer Electronics) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Virtual Reality Headset (Consumer Electronics) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Virtual Reality Headset (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Virtual Reality Headset (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Virtual Reality Headset (Games and Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Global: Virtual Reality Headset (Games and Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Global: Virtual Reality Headset (Automobile) Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Global: Virtual Reality Headset (Automobile) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Global: Virtual Reality Headset (Education) Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Global: Virtual Reality Headset (Education) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Global: Virtual Reality Headset (Real Estate) Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Global: Virtual Reality Headset (Real Estate) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Global: Virtual Reality Headset (Military) Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Global: Virtual Reality Headset (Military) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: North America: Virtual Reality Headset Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: North America: Virtual Reality Headset Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Europe: Virtual Reality Headset Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Europe: Virtual Reality Headset Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Asia Pacific: Virtual Reality Headset Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Asia Pacific: Virtual Reality Headset Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Middle East and Africa: Virtual Reality Headset Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Middle East and Africa: Virtual Reality Headset Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Latin America: Virtual Reality Headset Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Latin America: Virtual Reality Headset Market Forecast: Sales Value (in Million US$), 2023-2028