 | • レポートコード：MRC2304G085 • 出版社/出版日：Mordor Intelligence / 2023年2月 • レポート形態：英文、PDF、150ページ • 納品方法：Eメール（受注後2-3営業日） • 産業分類：食品 |
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レポート概要
| Mordor Intelligence社の市場調査レポートによると、世界の完全食製品市場規模が予測期間中にCAGR 8.26%拡大すると見られています。本レポートでは、完全食製品の世界市場を調査対象とし、イントロダクション、調査手法、エグゼクティブサマリー、市場動向、製品種類別（レディトゥドリンク製品、栄養バー、粉末製品、その他）分析、流通チャネル別（コンビニエンスストア、大型スーパーマーケット/スーパーマーケット、専門店、オンライン小売業者、その他）分析、地域別（アメリカ、カナダ、メキシコ、ドイツ、イギリス、イタリア、スペイン、フランス、ロシア、中国、日本、インド、オーストラリア、ブラジル、アルゼンチン、南アフリカ、UAE）分析、競争状況、市場機会・将来動向などを整理しました。並びに、市場調査の対象企業には、Abbott Laboratories、Amway Corp. (Alticor)、Bob's Red Mill Natural Foods、Herbalife Nutrition、Glanbia PLC、The Simply Good Foods Company、The Kellogg Company、Nestle SA、The Kraft Heinz Company、The Ritebite Groupなどが含まれています。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・市場動向 ・世界の完全食製品市場規模：製品種類別 - レディトゥドリンク製品の市場規模 - 栄養バーの市場規模 - 粉末製品の市場規模 - その他完全食製品の市場規模 ・世界の完全食製品市場規模：流通チャネル別 - コンビニエンスストアチャネルの市場規模 - 大型スーパーマーケット/スーパーマーケットチャネルの市場規模 - 専門店チャネルの市場規模 - オンライン小売業者チャネルの市場規模 - その他チャネルの市場規模 ・世界の完全食製品市場規模：地域別 - 北米の完全食製品市場規模 アメリカの完全食製品市場規模 カナダの完全食製品市場規模 メキシコの完全食製品市場規模 … - ヨーロッパの完全食製品市場規模 ドイツの完全食製品市場規模 イギリスの完全食製品市場規模 イタリアの完全食製品市場規模 … - アジア太平洋の完全食製品市場規模 中国の完全食製品市場規模 日本の完全食製品市場規模 インドの完全食製品市場規模 … - 南米/中東の完全食製品市場規模 ブラジルの完全食製品市場規模 アルゼンチンの完全食製品市場規模 南アフリカの完全食製品市場規模 … ・競争状況 ・市場機会・将来動向 |
The global meal replacement products market is projected to register a CAGR of 8.26% during the forecast period.
Key Highlights
- The global lockdown imposed due to the COVID-19 epidemic created unprecedented health challenges, with consumers’ adaption to this lifestyle being hailed as the new normal. Lesser movements led to stress, excessive eating, and weight gain. Healthy eating witnessed tremendous support during this period, and consumers’ efforts to keep themselves self-immune was of utmost importance, supporting the sales of meal replacements in the market.
- The meal replacement products market is more established in Western countries, preferably in the European and North American regions. However, the Asia-Pacific region poses an imminent growth potential over the coming years. Currently, all the countries of the world have been intensively affected by the coronavirus, thus potentially harming economic growth.
- The high prevalence of obesity, diabetes, and cardiovascular diseases, among others, is expected to propel consumer awareness regarding weight loss and weight management diets, which will drive the demand. Meal replacement products contain 200 to 400 calories and fiber, protein, and other essential nutrients making them convenient and all-inclusive food options. This factor is expected to further fuel the market growth.
- Meal replacement products are gaining traction among consumers who monitor special diets, mainly those managing weight or watching their blood sugar levels due to diabetes. Additionally, the market targets consumers with time constraints, busy lifestyles, and hectic work schedules by helping them replace their meals with healthier and nutritious products over conventional snacks.
Meal Replacement Products Market Trends
Rising Demand for Convenient and Small-portion Food
- According to the United States Department of Agriculture (USDA), Americans spend more than half their food budget on convenient foods, looking for small, time-saving meals. This increases the demand for protein bars, energy bars, and shakes, further driving the market studied. The nutrition bars offer a portable, convenient, and often healthier choice for a quick, on-the-go meal or immediate consumption. The availability of various types and flavors is an added factor driving the market. As a result, these bars are becoming extremely popular, especially among the working-class population, teenagers, people living in hostels, and bachelors.
- Meal replacement products are easy to store and have a longer shelf-life. Most of these products are available in bars or ready-to-drink shakes, making them easy to carry and consume on the go. The powdered form is one of the most popular product types, especially among fitness enthusiasts. Many gyms promote meal replacement products to inculcate healthy dieting habits among their clients.
- Furthermore, consumers are looking for real food ingredients, such as whole grains, fruits, nuts, and vegetables, like carrots, with zero added sugars, less artificial sweeteners, and hydrogenated fats, in the meal-replacing products thus, driving the market further.
North America Accounted for the Largest Market Share
- The North American region accounted for the largest share, in terms of revenue, in 2021. The United States is the region’s leading meal replacement product market. Local players introduced meal replacement products, such as protein shakes, which are low in calories and healthy. Thus, meal replacement products are emerging as a popular choice among consumers in the region.
- Moreover, market players are focusing on introducing all-organic meal replacement shakes to cater to the needs of consumers. In addition, the multi-purpose functionality and on-the-go convenience of meal replacement products, such as drinks, are attracting consumers across North America.
- Furthermore, the presence of retail outlets suitable for convenient foods, which benefit from both planned and impulse purchases, puts forward an advantage that other snacks do not have.
Meal Replacement Products Market Competitor Analysis
The meal replacement products market is highly competitive, with the top players accounting for half of the total market share. The manufacturers are increasing their investments in R&D, marketing, and innovation of their products and expanding their distribution channels to maintain their market position. Moreover, global players such as the Simply Good Foods Company and Amway Corp. are leveraging the opportunities the emerging segments offer, like sugar-free, vegan, gluten-free, soy-free, and non-GMO products. Other key players include Abbot Laboratories, Glanbia Plc, The Kellogg Company, and Nestle S.A.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Ready-to-drink Products
5.1.2 Nutritional Bars
5.1.3 Powdered Products
5.1.4 Other Product Types
5.2 Distribution Channel
5.2.1 Convenience Stores
5.2.2 Hypermarkets/Supermarkets
5.2.3 Specialty Stores
5.2.4 Online Retailers
5.2.5 Other Distribution Channels
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 Italy
5.3.2.4 Spain
5.3.2.5 France
5.3.2.6 Russia
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle-East
5.3.5.1 South Africa
5.3.5.2 United Arab Emirates
5.3.5.3 Rest of Middle-East
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Abbott Laboratories
6.3.2 Amway Corp. (Alticor)
6.3.3 Bob’s Red Mill Natural Foods
6.3.4 Herbalife Nutrition
6.3.5 Glanbia PLC
6.3.6 The Simply Good Foods Company
6.3.7 The Kellogg Company
6.3.8 Nestle SA
6.3.9 The Kraft Heinz Company
6.3.10 The Ritebite Group
7 MARKET OPPORTUNITIES AND FUTURE TRENDS