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レポート概要
| Mordor Intelligence社の本調査資料では、世界のココナッツウォーター市場規模が、予測期間中（2022年〜2027年）にCAGR6.3 %で拡大すると展望しています。本資料は、ココナッツウォーターの世界市場について調査を行い、市場の現状や動向をまとめています。イントロダクション、調査手法、エグゼクティブサマリー、市場動向、フレーバー別（プレーンココナッツウォーター、フレーバーココナッツウォーター）分析、流通チャネル別（スーパーマーケット・ハイパーマーケット、コンビニエンスストア、オンライン小売店、その他）分析、地域別（アメリカ、カナダ、メキシコ、ドイツ、イギリス、フランス、イタリア、スペイン、ロシア、中国、日本、インド、オーストラリア、ブラジル、アルゼンチン、南アフリカ、サウジアラビア）分析、競争状況、市場機会・将来の動向、新型コロナウイルス感染症の影響など、以下の項目を掲載しています。また、主要参入企業として、All Market Inc、Amy & Brian Naturals、C2O Pure Coconut Water、LLC、Harmless Harvest、Inc、MOJO Organics Inc、PepsiCo Inc、The Coca-Cola Company、Pulse Beverage Corpなどの情報を含んでいます。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・市場動向 ・世界のココナッツウォーター市場規模：フレーバー別 - プレーンココナッツウォーターの市場規模 - フレーバーココナッツウォーターの市場規模 ・世界のココナッツウォーター市場規模：流通チャネル別 - スーパーマーケット・ハイパーマーケットチャネルの市場規模 - コンビニエンスストアチャネルの市場規模 - オンライン小売店チャネルの市場規模 - その他の市場規模 ・世界のココナッツウォーター市場規模：地域別 - 北米のココナッツウォーター市場規模 アメリカのココナッツウォーター市場規模 カナダのココナッツウォーター市場規模 メキシコのココナッツウォーター市場規模 … - ヨーロッパのココナッツウォーター市場規模 イギリスのココナッツウォーター市場規模 フランスのココナッツウォーター市場規模 イタリアのココナッツウォーター市場規模 … - アジア太平洋のココナッツウォーター市場規模 中国のココナッツウォーター市場規模 インドのココナッツウォーター市場規模 日本のココナッツウォーター市場規模 … - 南米/中東のココナッツウォーター市場規模 ブラジルのココナッツウォーター市場規模 アルゼンチンのココナッツウォーター市場規模 南アフリカのココナッツウォーター市場規模 … - その他地域のココナッツウォーター市場規模 ・競争状況 ・市場機会・将来の動向 ・新型コロナウイルス感染症の影響 |
The global coconut water market is projected to grow at a CAGR of 6.3 % during the forecast period (2022-2027).
During covid, the health trend has recently gained even more momentum, and leading players are expanding the availability of their products globally. Thus, products such as coconut water started gaining popularity in the global marketplace owing to its several health benefits. Furthermore, international health organizations such as WHO encourage consumers to strengthen their immune systems to prevent COVID-19. Various functional beverages are more popular for their immunity-boosting properties. Since coconut water is also known for enhancing immunity, it is increasingly gaining momentum into the regular healthy hydration category by leading manufacturers to tap into the market opportunity posed.
The coconut water market is dominated by the sweetened coconut water segment, which accounts for the major share. The undeclared amounts of sugar in some of the coconut water brands can be a challenge for the growth of the segment. In developed regions such as the United States, packed RTD Coconut water drinks are gaining a foothold due to consumer preference for these drinks.
Fitness and health are important to consumers. Natural alternatives to caffeinated and sugar-based energy drinks have become more popular among active and health-conscious customers. Coconut water has a low fat and sugar content, as well as a low-calorie count. It’s also beneficial for diabetics. Due to its nutritious characteristics, such as electrolytes and minerals, the demand for coconut water is fast increasing.
Coconut Water Market Trends
Growing Preference for Natural Drinks
Globally, consumers are becoming more health-conscious and seeking healthier products such as coconut water, which are marketed as a dehydrator, a natural diuretic, digestive soother, and cholesterol-lowering product. Low-sugar products are appreciated by the consumers, which is quite seen in the increase in sales of coconut water across various countries in recent years. The consumption of organic products is increasing in developed regions such as Europe and is quite positively influencing the consumption of organic coconut water. With more and more innovative coconut products introduced into the market, the demand for these products is expected to grow during the forecast period.
Asia-Pacific Dominates the market
The Asia-Pacific is expected to dominate the market in terms of packaged coconut water consumption, particularly in China, India, Indonesia, and Australia. Coconut water is highly valued in Thailand as one of the healthiest beverages. Its clear and slightly sweet-tasting liquid from green coconuts is isotonic and has a high potassium content. This makes it a perfect choice of a refresher for restoring the body’s nutrient balance after sports among the millennial population in the region. Since Asia-Pacific is one of the major producers of coconut water in the region, the quality of exporting products from the country largely depends on the processing methods followed by major companies. For instance, South East Asia’s food and beverage manufacturer Tipco offers coconut water which undergoes UHT processing followed by filling in aseptic carton packs to ensure the nutrient coconut water is treated and packed gently. With an increase in the number of multinational companies setting up their manufacturing plant in the region, the market growth for these products is expected to grow during the forecast period.
Coconut Water Market Competitor Analysis
The market for coconut water is moderately fragmented. The key players in the market are focusing on growth strategies such as mergers and acquisitions, expanding their distribution capabilities to widen their presence in the market. PepsiCo inc, The Coca-Cola Company, Amy & Brian Naturals, and All Market Inc are some of the prominent players who are operating in this market. For instance, in August 2020, Elegance Brands, Inc. entered into a strategic partnership with KC Distributing. As part of this agreement, KC Distributing will exclusively sell Elegance’s products, including coconut water.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
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1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter’s Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Flavor
5.1.1 Plain coconut water
5.1.2 Flavored coconut water
5.2 By Distribution Channel
5.2.1 Supermarkets and hypermarkets
5.2.2 Convenience stores
5.2.3 Online retail stores
5.2.4 Other distribution channels
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Italy
5.3.2.5 Spain
5.3.2.6 Russia
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle-East
5.3.5.1 South Africa
5.3.5.2 Saudi Arabia
5.3.5.3 Rest of Middle-East
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Most Active Companies
6.4 Company Profiles
6.4.1 All Market Inc
6.4.2 Amy & Brian Naturals
6.4.3 C2O Pure Coconut Water, LLC
6.4.4 Harmless Harvest, Inc
6.4.5 MOJO Organics Inc
6.4.6 PepsiCo Inc
6.4.7 The Coca-Cola Company
6.4.8 Pulse Beverage Corp
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 IMPACT OF COVID–19 ON THE MARKET